Loyola Press – Putting Color On Direct Thermal Labels

Challenge

• Needed their company logo printed on a direct thermal label used in their workflow
• Current vendor said it could not be done
• Branding and workflow efficiency were at risk

Solution

• PaladinID carefully reviewed the application requirements
• Confirmed that printing color (including logos) on direct thermal labels was possible
• Produced and shipped samples for testing to prove the solution

Results

• Loyola Press tested and loved the samples
• Full production labels exceeded expectations
• Thrilled with the outcome — PaladinID delivered what their vendor said was “impossible”

Challenge

Loyola Press reached out to PaladinID with a critical labeling problem. Their workflow required direct thermal labels, but they also needed their company logo printed on those labels for branding and identification. Their existing vendor told them flat-out that this was not possible with direct thermal technology. Frustrated and limited by these constraints, Loyola Press needed a partner who could think outside the box and deliver a workable solution without disrupting their current process.

Solution

At PaladinID, we began by listening carefully to the specifics of Loyola Press’s application. Instead of accepting the “it can’t be done” response from their vendor, we applied our decades of expertise in specialty labeling to explore a solution. We assured Loyola Press that yes — it is possible to print color, including logos, on a direct thermal label.

To prove it, we produced custom samples of direct thermal labels with their logo printed in color. These samples were sent directly to Loyola Press for testing within their environment to ensure compatibility and performance.

Results

The results exceeded expectations. Loyola Press tested the labels and immediately loved them — not only did they meet the technical requirements, but they also enhanced the professional presentation of their workflow.

When their first shipment of custom labels arrived, the feedback was clear: they were thrilled with the outcome. PaladinID was able to deliver what their previous vendor said was impossible. The new labels solved their problem, improved their branding, and gave them confidence in their labeling process moving forward.

Call to Action

At PaladinID, we thrive on solving the “impossible” labeling challenges. Whether you need color logos on direct thermal labels, custom materials, or a completely unique solution, we can help. Don’t let your current vendor limit what’s possible — give us a call at 888.972.5234 or schedule a Discovery Call below today. Let us guide you to a labeling solution that truly makes your mark.